Individual Price: £2,148.00
Sony a7 III Full-Frame Mirrorless Digital Camera Body
Sony a7 III Full-Frame Mirrorless Digital Camera Body Summary
Sony continues to deliver industry-leading full-frame mirrorless cameras with the Sony a7 III. Boasting a brand new 24.2MP back-illuminated Exmor R CMOS image sensor with increased sensitivity, outstanding resolution and an impressive 15 stops of dynamic range at low sensitivities, the a7 III will give you the tools to produce an amazing range of images. Pair these with cutting edge software features such as 93% coverage lightning-fast autofocus and 5-axis image stabilisation to capture content in new and different ways with stunning results.
The long-awaited Sony a7 III brings many new developments to the range, improving image quality and usability. The incredible autofocus incorporating 693 points, in-body stabilisation and improved low-light range to ISO 240,800 means you can snap that perfect image at any time with the least effort. The much larger battery doubles the potential number of photos from the a7 II allowing you to keep going for longer and not have to carry as many spare batteries.
The Sony a7 III is an outstanding all-rounder for photo and video, combining excellent resolution, low-light capability and performance.
|Sony A7 III Review|
|Revisiting the Sony A7 III|
Sony a7 III Full-Frame Mirrorless Digital Camera Features in Detail
Spectacular Full-frame Image Quality
The newly developed 24.2MP back-illuminated Exmor R CMOS image sensor is paired with a front-end LSI that effectively doubles the readout speed of the image sensor, as well as an updated BIONZ X processing-engine that boosts processing speed by approximately 1.8 times compared to the a7II. These powerful components work together to allow the camera to shoot at faster speeds while also enabling its impressive ISO range of 100 - 51200 (expandable to ISO 50 – 204800 for still images) and an overall 1.5-stop improvement in image quality. The camera also features a massive 15-stop dynamic range at low sensitivity settings, ensuring outstanding overall performance at all settings and in all shooting conditions, with significant advancements in accurate colour reproductions of skin tones and the vibrant colours of nature.
This new full-frame model can also output 14 bit RAW format even in silent and continuous shooting modes, and is equipped with a 5-axis optical image stabilisation system that results in a 5.0 step shutter speed advantage.
Significant Advances in AF Speed and Performance
The innovative new a7 III full-frame mirrorless camera features a level of AF performance that has been largely improved over the a7II, including the addition of 4D FOCUS capabilities. The new camera has 425 contrast AF points that work with a 693-point focal-plane phase-detection AF system inherited from the acclaimed a9 model. This innovative AF system covers approximately 93% of the frame, ensuring reliable focusing and tracking for even the most difficult to capture subjects.
AF response and tracking has also been greatly improved in the new camera, with almost 2x the focusing speed in low-light condition and 2x the tracking speed compared to the previous model as a result of the faster image sensor readout. This allows complex and unpredictable motion to be captured with far greater precision and accuracy.
The acclaimed Eye AF feature is also available in the new camera, even in AF-C mode, which is extremely useful for situations where the subject is turning around, looking down or otherwise obstructed. It also works when the a7 III is being used with Sony's A-mount lenses with an optional LA-EA3 adaptor. Additional improvements in focusing flexibility include the addition of a multi-selector or ‘joystick' for moving focusing points quickly, the addition of touch focusing capability, AF availability in Focus Magnifier mode, an ‘AF On' button and much more.
Speed to Capture Every Decisive Moment
The new a7 III is equipped with an updated image processing system that allows it to shoot full resolution images at up to 10 fpsi with continuous, accurate AF/AE tracking for up to 177 Standard JPEG images, 89 compressed RAW images or 40 uncompressed RAW images. This high speed mode is available with either a mechanical shutter or a completely silent shooting, adding to the immense flexibility of the camera. The camera can also shoot continuously at up to 8 fps in live view mode with minimal lag in the viewfinder or LCD screen.
For added convenience, while large groups of burst images are being written to the memory card, many of the cameras key functions are operable, including access to the ‘Fn' (Function) and ‘Menu' buttons, image playback and several other menus and parameters including image rating and other functions that facilitate on-location image sorting.
Additionally, if there is fluorescent or artificial lighting present in a shooting environment, users can activate the Anti-flicker function to allow the a7 III to automatically detect frequency of the lighting and time the shutter to minimise its effect on images being captured. This minimises any exposure or colour anomalies that can sometimes occur at the top and bottom of images shot at high shutter speeds.
High Quality 4K Video
The new a7 III is an outstanding video camera as well, offering 4K (3840x2160 pixels) video recording across the full width of the full-frame image sensor. In video mode, the camera uses full pixel readout without pixel binning to collect about 2.4x the amount of data required for 4K movies, and then oversamples it to produce high quality 4K footage with exceptional detail and depth.
An HLG (Hybrid Log-Gamma) picture profile is available on the a7 III as well, which supports an Instant HDR workflow, allowing HDR (HLG) compatible TV's to playback beautiful, true-to-life 4K HDR imagery. Further, both S-Log2 and S-Log3 are available for increased colour grading flexibility, as well as Zebra functionality, Gamma Display assist and proxy recording. The camera can also record Full HD at 120 fps at up to 100 Mbps, allowing footage to be reviewed and eventually edited into 4x or 5x slow motion video files in Full HD resolution with AF tracking.
Upgraded Build, Design and Customisation
Sony's newest full-frame camera is equipped with a variety of enhanced capabilities that were first implemented in the a9 and then again in the a7R III. These include dual media slots, with support in one slot for UHS- type SD memory cards. Users have a variety of options for storing their content in each of the cards, including separate JPEG / RAW recording, separate still image / movie recording, relay recording and more. Battery life has been greatly extended as well – with a CIPA measurement of up to 710 shots per charge, it offers the world's longest battery life of any Mirrorless camera, as the new camera utilises Sony's Z series battery NP-FZ100 that offers approximately 2.2 times the capacity of the W series battery NP-FW50 utilised in the a7II .
The new camera features “My Menu" functionality which allows up to 30 menu items to be registered for instant recall when needed. Users can also apply star ratings to their still images through the camera controls for easier image playback and review, and edit the first three characters of all still image files. Additionally, there is a total of 81 functions that are assignable to 11 custom buttons, and the camera is both dust and moisture resistant.
The a7 III features high-resolution, high-contrast, fast-start XGA OLED Tru-Finder™ with approximately 2.3 million dots for extremely accurate, true-to-life detail reproduction. “Standard" or “High" display quality settings are also available for both the viewfinder and monitor as well. It also is capable of seamlessly transferring files to a smartphone, tablet, computer or FTP server via Wi-Fi, while also offering a SuperSpeed USB (USB 3.1 Gen 1) USB Type-C Terminal for increased flexibility in power supply and faster image transfer speed during tethered shooting.
The a7 III model also comes with Sony's new software suite “Imaging Edge", which extends the creative capabilities of the entire shooting process – from pre-processing to post-processing. “Imaging Edge" provides three PC applications called ‘Remote', ‘Viewer' and ‘Edit', available for free download, which support live-view PC remote shooting and RAW development. In the latest Version 1.1, several improvements have been implemented including about 10% faster data transfer speed for remote shooting from PC (PC tether shooting) and approximately 65% improvement in the response speed for RAW image editing.
Buy Sony a7 III Full-Frame Mirrorless Digital Camera Body - price £1,549.00
The 5mm full-frame exmor R CMOS image sensor features 4.-megpixel resolution, bck alluMinton, and gpless on-chp lens design for extraordinary sensitivity and dynamic range. Two times faster data readout speed is achieved through copper wres and front-end LS.
combnton of inew-generton image processing system and new sensor achieves in up to .5-stop maprovement in image quality. wide sO sensitivity range of up to sO 511 is standrd, and pprox. up to 5-stop dynamic range t low sensitivity settings is relsed. Upgrded detail reproduction and re-specfic noise Reducton jon to suppress noise and Maintain sense of High overall resolution. Colour reproduction, especially of skn and inture scenes, has also been drmtclly improved. The α7 also supports 4-bit RW output even during silent shooting/Continuous shooting.
n evolved image processing system and α9 camera F algorithms optimised for the α7 maprove F speed, precision, and tracking performance. 69 phase-detection F points and 45 contrast-detection F points provide High-densty wide-re coverge. F speed improved by up to twce and more precse F tracking performance let you capture and Maintain focus on quickly movng subject in unpredctble moton. The α7 also autofocuses relbly down to eV- brightness.
phase-detection F can operte even when in -mount lens is mounted to the α7 v in L-e dptor. The 69-point focal-plane phase-detection F system provides wide-re coverge, fst response, and High-Performance tracking.
eye F newly supports F-C mode with greater precision that drmtclly enhances portrt shooting, plus Higher F speed that makes it easier to shoot portrt of moving subject, even f the subject looks down and way from the camera, or is backlit with face in prtl drkness. The α7 supports eye F for -mount lenses mounted v in dptor.
The new F-ONbutton ctvtes autofocus without any hlf-press-shutter-button focus sequence, so you can concentrteabetter on exactly when to release the shutter and capture the moment instantly. mult-selector lets you shft the point of focus quickly and effcently. You can select and shft the point of focus intutvely, so you won't mss great chnces to shoot movng subjects.
F tracking sensitivity when shooting stills is adjustble in five steps for subjects that move outside of the focus re. autofocus res and points reMin the same or chnge when swtchngabetween horizontal and vertcl orenttons, depending on the shooting stuton. F are regstrton allows frequently used focus point settings to be memorsed and assigned to Custom buttons for fst, convenient recall t touch whenever needed.
Wth new shutter charge unit and image processing system refinements, the α7 can shoot Continuously t up to 1 fps with F/e tracking (up to 8 fps with Minml display lag in live-view Continuous shooting mode) for easy, stable shooting of even intensely active subjects. Up to approxmtely 77 JPeG images (standrd) in full resolution, 89 compressed RW images, or 41 uncompressed RW images can be cptured in one Continuous burst. in electronc shutter allows silent, vbrton-free shooting of wldlfe and other sensitve situations when even slight noise can men mssng ideal shot.
mges cptured in Continuous shooting mode can be displayed is group, and such groups can be deleted or protected in one quck operation. Furthermore, with Higher burst cpcty and UHS- med comptability, the camera significantly stremlnes the operation of wrtng data to memory crds. The Fnbutton and menubutton can be operted to chnge settings immediately after Continuous shooting, while data wrtng is in progress.
Flcker from fluorescent and other rtfcl lightng is automtcally detected and shutter count is timed to Minimise the flcker's effect on still images. this suppresses exposure and colour inomles t the top and bottom of images shot t High shutter speeds, as well as exposure and colour consistency between Continuous shots, so you can take images indoors with more confidence.
High-resolution full-frame 4K moves with full-pixel readout without pixel binning that condenses approxmtely .4 times the mount of data required for 4K moves (QFHD: 841 x 61) results in Minml more and jgges. advanced image processing makes it possible to record full-frame 4K moves with outstanding image quality in the mid-to-High sO range, so you make the most of the 4K move formit's unique potentl in every shot. super 5mm can also be selected, insted of full-frame mode, as needed.
Supportng wide range of HDR move producton needs, the α7 offers s-Log as well as s-Log gamma curves, for great flexibility to fine-tune images is desired through colour grdng operation in post-producton , and new HLG (Hybrid Log-Gmm) picture profle for instant HDR workflow. However, colour grdng is not required to enjoy instant plybck of High-quality, true-to-lfe images  with no blocked shdows or blown Highlights on in HDR (HLG) compatible TV.
The α7 provides wide array of functions to fcltte workflows of professional Videogrphers, includng clean HDM output, time code / user bts (TC/UB), rec. control, mrker display/settng, zebra function, slow and Quck Moton, smultneous proxy move recording, extracton and seprte storge of still from move, and gamma display assist function, mong others.
n effcent combnton of focal-plane phase-detection F and contrast-detection Facaciaurtely locks onto even fst-movng subjects, then tricks them smoothly during move recording. F coverge for moves extends cross in are almost is wide is the F coverge are for still images, so once the High-densty F system locks onto move subject, the camera contnues to Track t stedly and tencously. Three F drive speed settings give you freedom to use slow focus effects when shooting move scenes.
My Menu lets you regster and rrange up to 1 menu tems in order of frequency of use for instant recall, and unused tems can be ersed, as needed. custom menu can be created to sut prtculr shooting needs. The α7 has prmry menus reorgnsed for easier serchng, with group inmes and pge numbers t the top of the displays.
Rtngs from to 5 stars can be ppled to still images and Maintained is the images are imported into PlyMemores Home or the new mgng edge software sute from sony runnng on PC. this function and protect function to preventacaciadentl image deleton can each be assigned to Custom button (C by defult for protect). Rtngs and protection can be ppled v revew plybck display and Continuous groups can be revewed, protected, and deleted while you're on location or trvelng.
camera setups can be regstered (up to two in the camera and four on memory crd) for quckacaciaess v mode dl. Up to 8 functions can be assigned to custom keys, and even sets of customsed functions can be assigned for stills, moves, and plybck. recall Custom setting During Hold function is convenient for temporry recall of shooting settings assigned to Custom buttons while such button is held.
Provdng High resolution and contrast, plus the excellent grdton and colour reproduction that are divntges of OLeD viewfinders, this approxmtely 59K-dot XG OLeD Tru-Finder fthfully depcts images with clear corner-to-corner vsblty. mangnification is 1.78x (approx. 8.5 dgonl FOV). ZeSS T* coating gretly reduces obtrusve lens reflecton on the oculr lens. strtup is approxmtely 41% faster than with the α7 when the camera is swtched on. Furthermore, view mode can be set to "High" to provide finer and more natural details by taking maximum adivantage of the data red from the 4. effective megpixel sensor.
.1-type 9K-dot LCD screen offers touch screen operation and bright, cler, finely detailed views even outdoors. Use Touch Focus to focus instantly on point that you touch on the screen and Touch Pd to drg the focus frame with fngertp on the LCD is you montor the shot through the viewfinder. this LCD Tilts up by is much is 17, and down by is much is 4 for Flexible, convenient camera holdng and shot monitoring.
This comprehensve system compensates for five types of camera shake that tend to blur images: ptch/yw shake when shooting at longer focal lengths; X/Y shake in close-up (includng Micro) shooting; and roll shake when recording stills t night and moves. t effectvely achieves 5.1-stop-faster shutter speed, so the α7 can take full adivantage of its High-quality mgng capability and live-view image performance. Furthermore, t functions with -mount lenses attached v mount dptor, as well as e-mount lenses.
The camera can be pred with PlyMemores mobile app instlled on compatible mobile phone or tablet devce to cqure location dt, record t on still images, and correct camera date/time and location settings. PlyMemores Home pplcton can be used on personl computer to oragnise imported still images on map.
USB Type-C port supportng fst USB . Gen fclttes High-speed PC Remote trnsfer of large RW data fles, so you can quickly revew images on PC and contnue shooting without dely. also, setting to trnsfer only JPeG fles to PC lets you check images v PC even more quickly after Continuous shooting becuse the camera doesn't have to send bg volumes of RW dt.
For extended perods of confdent shooting, the inP-FZ11 bttery has approxmtely . times the cpcty of inP-FW51 bttery that allows shooting of up to approxmtely 71 photos with one full charge and in optional VG-CeM Vertcl grip can hold two batteries. USB Type-C and Mult/Micro USB ports allow external mobile batteries to power the camera for extended recording. even more conveniently,acaciaessores such is remote control unit can be used v Mult/Micro USB port while power is suppled v USB Type-C port. BC-QZ optional bttery charger allows qucker chrgng than chrgng v USB.
This camera provides two med slots for sD crd (UHS--comptble for fst data wrtng) and sD crd/Memory stck, respectvely. Two crds in the slots can be used to smultneously record or rely record dt; seprte RW data from JPeG dt, or stills from moves; and copy data from one crd to the other. The memory crd cover is lockble to prevent t from being opened unntentonlly.
The α7 functions relbly in challenging envronments. its body is fortfed by lightWeight, High-rgdty magnesium alloy top cover, front cover, and internal frame. The number of lens mount screws has been increased to sx for enhnced durability. Mjorbuttons and dls are sealed. sealing is provided throughout the body to Minimise entry of dust and moisture.
One-touch remote can turn smrtphone or tablet into viewfinder/remote control. One-touch shring trnsfers photos/Videos to your devce for sNS shring. Just instll PlyMemores mobile app v W-F to your inFC-enbled androd devce, and then touch the devce to the camera to connect them. f you don't have inFC, use QR code comptability to pr the devces.
mgng edge software sute can mxmse image quality, maprove producton effcency and help you finely adjust RW-bsed images. Use its "Remote" to remotely control shooting while monitoring scenes v live-view PC screen; "edt" to develop RW data into High-quality photos; and "Vewer" to view, rte and select photos from lst of shots.
|Sensor Type||Full-frame 5.9x4mm|
|SO range||SO 50-04,800|
|Focus points||69 point wide are phase detection F 45 point contrast F|
|Continuous shooting||0fps with full F and metering|
|Video resolution||4K (840x60)|
|LCD Screen||Tiltng " touchscreen with 9600 dots|
|VewFinder||OLeD with ,59,96 dots 0.78x mangnification|
|Wireless connectivity||WF and NFC|
|Lens comptability||e (Fe)|
|Storge type||Dul crd slots (Slot D UHS-/ complnt, slot SD UHS-)|
|Dimensions||6.9 x 95.6 x 7.7mm|
|Weight||650g with bttery and crd|
Individual Price: £2,148.00
Individual Price: £1,828.00
Individual Price: £2,048.00