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Sony DSC-HX90V Compact Camera Black

The extremely compact Sony DSC-HX90V camera in black features a ZEISS Vario-Sonnar T* 30x optical zoom providing renowned crisp images and video, with a high quality 18.2MP sensor and 180 LCD monitor. view full description
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Product Code: 7013950K

7013950K

WAS £299.00 NOW £279.00 SAVE £20.00

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The Sony HX90V

Introducing the world's small and lightest compact digital camera featuring a 30x zoom, as well as an OLED viewfinder and a 180 degree tilt able 3" LCD screen, ideal for the selfie fanatic out there.

The new compact body features a Zeiss Vario-Sonnar T 30x optical zoom lens which occupies 30% less space within the camera than previous models allowing a noticeable downsizing of the body.

The Zeiss T coating also helps reduce reflections, ghosting and flare on the lens surface itself resulting in a clearer cleaner shot.

Familiar to that of the RX100 MkIII, the HX90 features a pop-up Electronic viewfinder, again helping with the diminutive dimensions that the HX90 is blessed with. The EVF pops up from the body allowing the majority of the back of the camera to be given over to the screen.

An aspherical lens in the viewfinder and 638k dots provide an experience nearly indiscernible from that of a live viewfinder. An eye sensor switches automatically between the EVF and the screen when the viewfinder is drawn towards the eye. Power control for the EVF is taken care of by simply pushing the EVF back into the body to switch it off.

Movie making features are improved with a 5-axis image stabilization system, as well as the choice to record in XAVC S3, or AVCHD format, you can even bracket MP4 format filming to create web compressed MP4 files for easy sharing.

Speaking of sharing, NFC and Wi-Fi capability allow you to simply and quickly transfer photos and movies from your camera to other mobile devices, such as phones, printers tablets and PCs.

As with previous Sony releases, the Sony Playmemories Apps allow a wide range of useful features, including portrait features, smart remote control and sync to Smartphone.

Built-in GPS geotags your photos and movies, so when viewing them later, you can see trail maps of the shootimg locations using Sony PlayMemories Home software on a computer.

30x zoom lens with ZEISS quality built in

30x zoom lens with ZEISS® quality built in

The result of over a century and a half of ZEISS expertise in high-precision optics is perfectly clear: this 24-720mm lens renders portrait, close-up, and landscape images in natural glory from every perspective, with vivid sharpness and contrast intact. ZEISS T* multi-layer anti-reflective coating effectively eliminates surface ghosting and flare.

Exmor R CMOS sensor for extra sensitivity

Exmor R™ CMOS sensor for extra sensitivity

The more light is allowed to strike a sensor, the more brilliant a resulting image will look. So the Exmor R CMOS sensor with 18.2 effective megapixels employs back-illuminated design to let four times more light in than a more conventional sensor, is twice as sensitive to light, and even features Sony Column A/D Conversion technology to reduce image noise.

BIONZ X for more detail and less noise

BIONZ X™ for more detail and less noise

To transform data from the Exmor R CMOS sensor into high-resolution images, the BIONZ X image processor integrates detail reproduction, diffraction-reducing and area-specific noise reduction technologies. This combination makes it possible to reproduce realistic images of truer colours and textures with exceptional precision in real time.

OLED Tru-Finder improves the view

OLED Tru-Finder™ improves the view

The high-contrast OLED Tru-Finder is far brighter than more conventional electronic viewfinders; now features even more compact dimensions; displays real-time preview and various shooting information, so that what you see onscreen is exactly what you'll get in your shot; and is retractable for portability, safety and practicality.

180-degree tiltable LCD monitor for easy framing

180-degree tiltable LCD monitor for easy framing

The high-resolution LCD on the camera back can be tilted up to 180 degrees. So when you're in front of the camera, you can easily view the LCD to check the framing before you shoot a selfie, for example. This flexibility also lets you comfortably maintain stress-free posture while monitoring a scene that you want to shoot from a low angle.

One-touch remote and one-touch sharing

One-touch remote and one-touch sharing

One-touch remote lets you use your smartphone or tablet as a viewfinder and remote control for a digital camera, and one-touch sharing lets you transfer your photos and videos from your camera. Either way, by installing PlayMemories Mobile app to your NFC enable Android smartphone or tablet, you can avoid complex set-up sequences and establish wireless connection simply by touching your device to the camera. You are now ready to control your camera from your smartphone to take a photo from a previously out-of-reach spot, or simply be in your own group shot, as well as transfer them instantly to your smartphone for sharing on SNS. No NFC? No problem. You can also pair the devices manually.

More flexible movie formats

More flexible movie formats

In addition to high definition AVCHD format, the camera can capture movies detailing extra-smooth action and high-quality sound with great fidelity to the original sources with XAVC S format.

GPS charts your course

GPS charts your course

The built-in GPS geotags photos and movies, so you can track your trip's shooting locations precisely. Later, to relive the fun that's been captured in the footage, use Sony PlayMemories Home software to recall journeys, wherever on Earth you shot them on camera. With Map View mode, the path and images of a journey appear on a trail map.

Control ring and grip take hold

Control ring and grip take hold

For fuller-scale operability, you can assign frequently used manual focus, step zoom, quick zoom and other functions to the control ring around the circumference of the lens in front, then access and use those functions instantly as needed when shooting. Moreover, the camera grip has been ergonomically designed for optimal handling stability at all times.

Intelligent Active Mode keeps blur away

Intelligent Active Mode keeps blur away

Have no fear of handheld movie shooting. Intelligent Active Mode, featuring Sony's advanced frame-analysis technology and 5-axis image stabilisation, compensates for camera shake. This mode reduces the blurriness that tends to occur in images when shooting handheld or shooting while chasing a subject in action.

P/A/S/M modes for exposure as you like it

P/A/S/M modes for exposure as you like it

Put your creative intentions in motion with Programmed AE (P)/Aperture priority (A)/Shutter-speed priority (S)/Manual (M) exposure modes. These modes provide you with all the flexibility that you need to manually control exposure and adjust background blur in order to capture the image that you're looking for.

Customisable settings for personal command

Customisable settings for personal command

Assign frequently used functions (Focus mode, White Balance, Picture Effect, etc.) to customisable buttons and keys for easier, quicker access to such functions while shooting. For example, you can assign 12 functions to the Function button, then press it, choose a function, and adjust function parameters via the control ring or rear control wheel.

Extra-speedy & precise Fast Intelligent AF

Extra-speedy & precise Fast Intelligent AF

An improved spatial object detection algorithm realises a more optimal and accurate lens drive to make AF even faster, for capturing more fleeting moments with ease.

Digital level gauge for even framing

Digital level gauge for even framing

The camera's digital level gauge uses easy-to-read graphics to indicate clearly whether the camera is level and enables fine adjustment of horizontal alignment during shooting. It's useful for avoiding the occurrence of camera roll, to help ensure that your shots look steady and well-framed.

PlayMemories Camera Apps  add personality

PlayMemories Camera Apps add personality

Enhance your creative expression with PlayMemories Camera Apps, offering a growing range of enjoyable applications that are easy to download. Not only do these apps give you greater functionality — they are the ultimate means of personalising your camera to fulfill your photographic aims. Note: Services availability depends on region.

Works with iMovie and Final Cut Pro X

Works with iMovie and Final Cut Pro X

This product is compatible with Final Cut Pro X and iMovie.

Offers: Price Drop
Offer Category: Digital Cameras
Offer Product Type: Compact Cameras
Model: N/A
AE Bracketing: N/A
Autofocus Modes: N/A
Articulated Screen: N/A
Aperture priority: Yes
Battery: N/A
Built-in flash: Yes
Battery Life (CIPA): 360
Camera CIPA image stabilization rating: N/A
Colour: N/A
Continuous drive (fps): 10
Custom white balance: Yes
Digital zoom: Yes
Effective pixels (megapixels): 18
Environmental Sealing: N/A
Exposure compensation: N/A
External flash: N/A
Flash range (metres): 5.40 m (Auto ISO)
Focal length (equiv.): 24 - 720 mm
Focal length multiplier: N/A
Flash modes: N/A
GPS: N/A
HDMI Port: N/A
Headphone port: N/A
Height (mm): 58
Length (mm): 36
Width (mm): 102
Weight (g): N/A
Weight (inc. batteries) (g): 245
Image ratio w:h: N/A
Camera Image stabilization: N/A
ISO: Auto, 80 - 12800
JPEG quality levels: Fine, standard
Live view: Yes
Camera Lens mount: N/A
Manual exposure mode: Yes
Maximum shutter speed (electronic): N/A
Maximum ISO: 12800
Maximum ISO (boosted): N/A
Max resolution: N/A
Maximum shutter speed (seconds): N/A
Maximum aperture: 3.5
Manual focus: N/A
Microphone: N/A
Microphone port: N/A
Camera Minimum focus distance (cm): 5
Minimum ISO: 80
Minimum ISO (boosted): N/A
Minimum macro focus distance (cm): 5
Minimum shutter speed (seconds): N/A
Metering modes: N/A
Number of focus points: N/A
Number of white balance presets: 8
Optical zoom multiplier: 30
Orientation sensor: Yes
Other resolutions: N/A
Processor: BIONZ X
Remote control: N/A
Screen dots: 921000
Screen size: N/A
Screen type: N/A
Self-timer: Yes
Shutter priority: Yes
Speaker: N/A
Sensor photo detectors (megapixels): 21
Sensor size: N/A
Sensor type: N/A
Storage types: N/A
Subject / scene modes: Yes
Timelapse recording: N/A
Touchscreen: N/A
Camera Type: N/A
Uncompressed format: N/A
Camera USB: N/A
USB charging: N/A
Viewfinder coverage: N/A
Viewfinder magnification: N/A
Viewfinder resolution: 638400
Viewfinder type: N/A
Video formats: N/A
Video Mode Categories: N/A
Video Modes: N/A
WB Bracketing: Yes
Wireless: N/A
Notes: N/A

Our Verdict

A serious player in the mid-higher end compact market, the HX90 offers an impressive array of features without sacrificing portability.

We Love

  • Massive zoom in a small camera
  • Pocket sized and perfect for holidays
  • 180 degree tilt screen
  • Great in low light

Writing your review

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  • Like New – The equipment is in a condition as if you have just bought it from the manufacturer. The item is still considered to be ‘Like New’ even without the original packaging. The product has been fully tested and is in perfect working order.
  • Excellent – The equipment should be close to being ‘Like New’ but there may be some small cosmetic blemishes that lower its grade. The product has been fully tested and is in perfect excellent order.
    • Cameras – Should have no marks on the LCD screen
    • Lenses – Should have no marks on the elements or dust within the lens
  • Very Good – The equipment may have some slight cosmetic wear to the paintwork and cosmetic blemishes  with only light signs of use and the product has been fully tested and is in great working order.
    • Cameras – The LCD screen may have small signs of wear that does not affect its display
    • Lenses – The mount of the lens will start to show signs of wear
  • Good – The equipment is showing more obvious signs of cosmetic wear and blemishes, but the product has been fully tested and is in great working order.
    • Cameras – LCD screen may have scratches or wear that is starting to affect the display.
    • Lenses – May have slight dust inside that does not affect images. The mount shows signs of use.
  • Well Used – The equipment will show significant signs of wear. The paintwork will be coming away in large areas exposing the metal work, but the product has been fully tested and is in great working order.
    • Cameras – LCD screen is heavily worn either by de-lamination or has scratches to it. Rubber grips are starting to come away from the body.
    • Lenses – The lens has dust inside that may affect images. The rubber zoom/focus ring is coming away from the barrel of the lens.

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